Fear of Death – The Motivator Behind Everything?

Fear of Death

 

 

 

 

 

 

While watching a movie recently, I had this thought: “What would the world look like if people did not fear death?” If you must know, I was watching the most recent Star Trek movie, Beyond, and Spock said, “Fear of death is illogical” and Bones replied, “Fear of death is what keeps us alive.” This caused me to wonder, people have become very good at not dying, but I wonder what we would not have accomplished if not for fear of death.

Population

The first thing that comes to mind is population size. I wonder how much smaller the world’s population would be if people had no fear of death. Some argue that a huge reason why we procreate is so that part of us will live on after we’re gone. We cannot achieve immortality so we go for the next best thing. Offspring.

Quick Point

It is nearly impossible to say fear of anything is illogical. Even if someone says they’re afraid of something ridiculous like, a butterfly for example. Of course it seems illogical because we know they have nothing to fear from a butterfly. But, why do they fear the butterfly? More than likely it’s because they don’t know what it is. Is fear of the unknown illogical? Of course not? In fact I recall many acquaintances speaking time and time again about how curiosity killed a certain animal of the feline persuasion. Now let’s relate that to death. That argument that fear of death is illogical is built on the premise that death comes to us all. It happens to everyone so you shouldn’t be afraid of it. Okay, but do you know what happens after you die? No. I don’t care if you’re the strongest Christian the good Lord has ever seen. You have no facts, you have faith. If you had facts you wouldn’t say no to skydiving or rollercoasters or whatever else scares you. Also, before you get angry I have no problem telling you that I am a Christian. I simply believe I operate on faith. My faith is driven by what could be thought of as significant evidence, but it’s just not hard enough for me to call it fact. Anyway, I’ll get back on topic, sorry about that tangent.

Innovation

Without fear of death, would we try to make the world a better place? Why do most people make the world a better place? Well, we’d love to say they do it out of the goodness of their heart but we know that isn’t totally true. Don’t get me wrong, I have significant faith in humanity. The goodness people in this world show is truly beautiful. But really, if there was no fear of death would people try to advance the world in order to increase their quality of life? My argument here is not that innovation would go away, but that it would happen less often and with less severity.

War

What about war? War happens all throughout history in a world where people very much fear death. What would happen if people did not fear death? Would war happen less or more? I’ve thought about this a lot and I always land on more. Millions will die is usually a pretty significant reason the powers at be try diplomacy before acts of war. But if nobody cares about death I can only conclude war would be that much easier of a trigger to pull.

What Makes This Interesting

What makes this interesting, obviously, is how much of our lives are built around the fact that life is temporary. In marriage you pledge “until death do us part.” When you kill you can get the death penalty. You save money so that when you are old you can enjoy your life as much as possible before you die. People teach because they want to give the next generation a better chance to get their life together as quickly as possible so they can enjoy their life for as long as possible. So, what’s the point to this conversation? Well, if there is no afterlife then it would turn into a conversation about efficiency and utility. How does one get the most out of life as quickly as possible in the best way? If there is an afterlife then it becomes a question of purpose. Believers don’t ask themselves how they can get the most out of their life but how can they contribute the most with the life they were given. Or, perhaps rather, how they can figure out and do what they were meant to do. At least that’s how I think about it.

This is the first draft of this article so it likely can be improved but I wanted to publish it because this is a topic I am interested in. Please feel free to leave any comments you have in the comments section below.

Moz’s Beginner’s Guide to SEO

Moz's Beginners Guide to SEO Article
I just got done reading Moz’s Beginners Guide to SEO and I wanted to write about the tips that stood out to me. It was a comprehensive 10 chapter guide that supplied much more information than I’m going to talk about, so if you want more information then just follow the link.

Keyword Cannibalization

This is something I hope I’m doing right on my first business with Garage Repair Near You. The guide gives a link to an article that talks about how to prevent yourself from doing keyword cannibalization. First I’ll tell you what it means. Keyword Cannibalization occurs when you have multiple pages targeting the exact same keyword. When you do this, Google has no idea which page is the correct one to go to when someone types your keyword in. My site targets similar key words in its blog posts and they all link back to the home page. The point of the articles on my site are to direct the user back to the homepage so they can solve their problem. If the post helps them solve their problem on their own that’s fine too. But most people would rather have someone else do it for them, especially if I provide a link to such a service for them.

Links

If the web is a city, links are the streets that search engines use to navigate it. The more links you have the better off you are. Links are also like votes. The more links you have the more popular your site is, and the more likely it is to show up on top of search results. You’ll notice above that I have a link to my site. I do not think this will help at all. For one thing this blog isn’t at all popular. In fact it’s probably almost invisible. For another thing it’s my site, which devalues the link. Link building is about getting quality sites to link to your sites in one of a number of ways. Sites can link to you because your content is simply that good and they want to share. You could also find sites you want to link to you and email them. I believe that is what I will need to do since my site is so young.

The links on your site are also important. You need a good link structure so that Google can crawl all of your site. You can have the greatest content on the web, but if Google can’t get to it then it does you no good.

Keyword Stuffing

This topic was difficult for me. I’m not quite sure where to draw the line on this. My company that I mentioned above for example is only about one thing. So I think it can be easy to fall into the trap of keyword stuffing. This is a problem because Google does not like sites that do keyword stuffing. For example, the topics of the different posts on my site are all different, but they all target similar, if not the exact same in some cases, keywords. Does this mean I’m keyword stuffing? I’m really not sure. I’d have to get somebody with a little more experience to help me out in this area.

Conclusion

Overall I learned quite a bit even though I’ve been studying SEO for months now. Some of it reinforced things I’d already learned and some of it was new to me. Overall I’d recommend this to anybody who wants to know about SEO and how it actually works.

The Circle of Profit

Rating

fivestarrating

Summary

The Circle of Profit Pic
The Circle of Profit by Anik Singal is about Singal’s business model he claims to have built and used over the course of 13 years to generate over one hundred million dollars in profits. Singal sells digital information products online using this system. He breaks the system down into two phases and goes fairly in-depth as to how to go about executing each part of both phases (which I’ll talk about later).

My Opinion

About 50-70 pages in I was pretty skeptical. I am always skeptical when anyone says that have a way to make money quickly online. But the book was free, and it was recommended to me by Tai Lopez who I know has had plenty of success so I decided to get through it. What I concluded was I definitely believe The Circle of Profit can work. I might even try it within the next month. But there is a catch. In the book, Singal preaches about how quick this process can be but I still believe it would take a fairly significant time commitment. At least I think it would for me, because I believe finding and picking a niche to focus my online business on will be difficult. Anyway, this is just a review so I’ll talk about each phase briefly and then I’ll be done.

Phase 1

Getting your business started with the Circle of Profit is pretty simple. First you pick a niche you want to focus on. Then you create and “opt-in” page that has a free digital product you create or that you promote with an affiliate link. After that he goes over things like how to get traffic to your opt-in page and what to do after you get traffic and etc. It’s funny, when I sat down to write this I thought summarizing it would be easy, but now that I’m writing it I’m realizing just how much information was in Singal’s book. If you really want a full look into this business model you’ll have to buy the book itself. It’s written like a blog with each page written in a “chunking style”, and every once and a while there’s a link to a video where Singal explains what he’s talking about in the book.

Phase 2

Phase two of the Circle of Profit is all about your “passion product”. Something you create that you believe in and are excited about. He goes through how to create a great outline to make creating your product as simple as possible, as well as how to check to see if there’s a market for it and how to sell it. He also gives you some tips for what to do after you’ve sold your product in order to increase your profits by as much as over 500% without gaining a single new customer (which was my favorite part of the book).

Conclusion

Overall I enjoyed the book quite a bit. I love hearing about people’s businesses and Anik breaks his business down step-by-step. I’m sure he likely didn’t give everything away as he prompts you to join his community, Lurn, which has products you can buy to help you build your business, but I don’t see anything wrong with that. If anything I actually think it speaks to the validity of what he’s trying to do. I had a great time reading it, and I’d recommend it to anybody interested in entrepreneurship, digital marketing, or business models in general.

SEO Consulting

SEO Consulting Picture

As I mentioned on the home page, I want to get into the business of SEO Consulting. Because I am new, I believe the most important thing to develop is a set of processes. You can develop strategy and theory all day long, but without a set of things you are actually going to do and execute, you run the risk of analysis paralysis. So let’s get started.

Step #1 (The Meeting)

Let’s skip the client acquisition part, and say I talked with a company and they agreed that they want to get more customers by utilizing SEO and everything it has to offer. The first thing I would do is have a meeting with them and ask a lot of questions. I want to know what their goals are, what they like about their business now and what they don’t like, are they unhappy with their site’s design or do they just want their site to be recognized more, and other things like that. I believe asking these questions will ensure the client that I care about helping their business and providing value.

Step #2 (Optimization)

After I have an idea of what the client wants, it’s time to go through their site in order to discover its technical strengths and weaknesses. For each step there are tools I will need to use, such as MySiteAuditor for example, in order to do my job as best as I can. Optimization is about making sure all the technical stuff is following best practices. Do they have h1 tags? Do their h1 tags repeat? Do they have alternative text for their pictures. Do their pictures have descriptions? Does each page or post target a specific keyword? Are they targeting the right keywords? Those last two may be beyond the scope of checking the technical correctness but you get the point. Once I have made sure their site is technically healthy I can start thinking about strategy.

Step#3 (Strategy)

The third step to do successful SEO work is to develop a strategy for how to help the client make the most out of their website and get more customers. I should have all the knowledge I need from steps 1 and 2 in order to develop a strategy. By the way, anything you do can follow the general outline of what I’m doing right now. I’m acquiring knowledge (steps 1 and 2), developing a strategy (step 3), and then I will execute. I got that from Tai Lopez. Anyway, the strategy is developing a specific set of quality content that I believe will help the client get more customers. This content can be articles on their site, infographics that get blasted to social media, videos, pictures, and anything else I determine will get shared in order to generate organic traffic and earn links. I can also make use of content the client already has if I find they already have quality content and it’s just not properly utilized. The point is that the client’s content must be of a high quality in order to earn links. I want as many other people putting links to their site as possible. I can’t go put links to my clients site on other people’s site. That’s spam. I have to earn the links. Once I have that in place the next step will be execution.

Step #4 (Execution)

This is probably the hardest step for me. I tend to be cautious. I want my strategy to be perfect before I do anything. But at some point you’ve got to stop strategizing and start doing. I’ve read about analysis paralysis and I believe that not executing is the reason a lot of people have similar ideas but only the one who executes is remembered. Sometimes things won’t work and that’s actually okay. All information is good information. If we know something works then we know to do more of that. If we know something doesn’t work then we know to stop doing that. The important part will be discovering why something did or did not work. How do I know if my strategy worked? Tools. I know I mentioned one tool earlier, but I don’t think I’m going to mention all the tools I’m thinking about using because frankly there are a lot, and I’m still not positive which ones I’ll be using at each individual step. However, I wanted to mention tools because metrics will be an extremely vital part of achieving success in this business, which leads me to the final step.

Step #5 (Reporting)

The client will want periodic reports of what I’ve been doing for their business. This is why metrics will be so important. I will need to have relevant and meaningful metrics to show the client the work I’ve done, and what that work has accomplished. The client is infinitely more likely to have a good experience if they can know and see the results of what they paid for. I’m not going to walk into their office and just say, “here’s what your site looked like before and now it looks a lot better”. No, that’s ridiculous. I want to be able to say “here is what you were achieving before, and here is what you’re achieving now”. You were getting this much traffic, and now you’re getting this much. Your content was being shared this much, and now it’s being shared this much. I want them to be able to see improvement.

Repeat

After that, it’s just lather, rinse, and repeat. I know this may sound simple, but 100% of what I just talked about I did not come up with myself. I got it from other SEO people who have had plenty of success building SEO companies. Now I guess it’ll be about executing everything I just talked about once I start working on my first client. Hopefully I’ll be able to put up another post in the months to come about how my execution went.

First Spotify Playlist for the Summer

https://open.spotify.com/user/1286428578/playlist/4Z6OwkXdARgvJ9QKS1isNf

This is a playlist I made a couple of weeks ago when some friends and I were going out to the pool one day. My friends liked it, so I thought I’d make a page where I can post my Spotify playlists.

The only criteria I used when I made this was the friends I knew were going to be at the pool and I tried to make sure they were all fairly upbeat.

Enjoy!

The 90s Generation’s Arrogance

90's Kids Pic

It is no secret that young people are thought of as being arrogant at times. However, I believe my generation (Y) and Generation Z, the 90’s kids specifically, are thought of as being particularly arrogant and I think I know why.

No generation has ever had access to as much information as these two generations. Kids from the 90’s have had the ability for most of their lives to never have to wonder what the answer to something is. Most of what we need to know was always just a Google search away.

We also have access to A LOT of media. Movies, shows, news, social media, all constantly in our face all the time. A good chunk of this media allows us to simulate real world experiences. It is the combination of this information overload and simulation where my generations arrogance comes from.

The reason people from my generation can think that they know everything about everything and get cocky, is because of how many different things we’re able to learn about and simulate on a fairly in-depth level without much work at all. Take war for example. I’ve watched plenty of movies about war, from Troy to Unbroken, I’ve read about it online as well as in books, and people talk about their real world experiences with it through social media. Through media and technology I have both read about and seen simulations of war. I know the subject well. But I do not understand it.

I’ve never been a fox hole, I’ve never been captured, I’ve never watched helplessly as the men I trained with died in front of me. If you really want a good example of the point I’m trying to make, watch the scene in Good Will Hunting where Robin Williams is talking to Matt Damon in the park. The movie, if you don’t know, is about a genius kid who consumes knowledge from books like no other and is very good at pissing people off. But his shrink points out to him that while he may know a lot about war because he’s read Shakespeare, he doesn’t know what it’s like to hold a dying friend. If he asked him about foreign lands he could quote the most beautiful poetry in the world describing it, but he’s never left south Philly, and he can’t tell you what it “smells like in the Sistine Chapel”, or what it’s like to “look up at that beautiful ceiling”.

My point is that my generation can seem particularly arrogant when we run our mouths off because we have access to so much information that we can feel like we have knowledge about a lot of topics. But, like Mike Ross in “Suits”, we can forget that we don’t “actually know anything.” Experience is what everyone needs to truly understand a subject. It is the only form of learning better than books, internet, movies, or anything else.

Originals by Adam Grant

originals

If you read 20-30 pages of this book a day, you’d get a useful and interesting insight every day. Adam Grant does a fantastic job of backing up his theories and observations about successful people with true stories and real research.

The first example of this that comes to mind is his observation of successful people and choice of internet browser. Grant explains that the secret here isn’t that successful people chose the best browser, but that they were not satisfied with the one that came with their device as the default. Because they went the extra mile to get the best out of their computer, they were more likely to be better employees.

Grant also discusses different topics than success like why some people are the way they are. The most interesting one to me was how the youngest child makes decisions differently than the eldest. I am the eldest child in my family, but this was still fascinating. Grant explains how when a youngest child is making decisions, they don’t necessarily follow the same logical sequence most others do. The best example of this came from the story he told about Jackie Robinson. Robinson stole more bases than most other players in his time, and he was the youngest sibling. One game he stole home when it made much more sense to play it safe. When asked what he was thinking after the game, Robinson said he wasn’t thinking about the outcome, he was thinking about whether or not it was something he as a person would do. The youngest siblings are often more rebellious and want to do things differently. And, as a last fun fact for you, they are also more likely to become stand-up comedians (which Grant goes further into in the book).

From the rising and falling of businesses due to culture or a stubborn leader, to sharing ideas the correct way to make change in the CIA, to why youngest siblings become comedians, Originals is a great book full of wonderful insights that I would recommend to anyone. It will give you useful information as to why some things are the way they are, and might even make you more interesting to talk with at the dinner table.

Simple ≠ Easy

SimpleDoesn'tMeanEasyPic

For my first article, I thought I’d introduce a theory I have about life. I believe life is simple, and the path to getting what you want out of life is usually simple as well. It is not, however, easy. Take college for example. You want a 4.0 GPA? Simple. Never miss class, take notes like crazy, and study before and after class every single day. Oh, and study on the weekends too. You probably can’t be too involved in social organizations because a 4.0 is pretty demanding. But that’s it. Just go to class every day and study every day.

That’s easy to write down, but it’s far from easy. For one thing, nobody wants their life to be studying. Yeah, some people really love learning and research, but in life you need balance. College kids have a hundred other things going round and round in their head other than class like relationships, partying, their future, and etc. However, using all of those extra variables to say that succeeding in college is complicated is an EXCUSE. Complication is the lie people tell themselves in order to feel better about not being able to accomplish something. Most of the time, if you devote the proper amount of time and effort to something, and your HONEST about how much time and effort you put in, you will succeed.

I’m not saying doing those things will always bring you success. I’m saying that when it doesn’t, telling yourself it’s because it was too complicated or you didn’t have enough time, or anything of that nature is a lie. Sometimes life happens, and things just don’t work. And that’s fine. Maybe you did everything you could to pass an advanced math class and it didn’t work. That doesn’t make you a failure. It just means you discovered that your future probably won’t be focused in mathematics.

There’s one other point I want to make. I’m not saying problems can’t be complicated. Of course they can. But the general path to solving problems is simple. It’s just time and effort. I really believe that. Collaboration is important too. Nobody does anything of real significance on their own. Golfers have caddies, actors have agents, and everyone has a partner or mentor or whoever that helped them.